By Team Homes | Friday, 18 April 2025

Smart Home Gadgets Firm Cellecor Hits Rs.1,000 Crore Revenue - Aims for Rs. 500+ Crore Again

Cellecor

Cellecor achieved extraordinary financial success during FY25 by expanding its revenue by 105 percent to reach Rs.1,025.95 crore compared to Rs.500.45 crore in FY24. The company's net profit expanded by 92 percent to Rs.30.90 crore which reflects its successful business growth in various product sectors and throughout different markets and retail networks. The company expands its business operations aggressively through an extensive network of 65,000 retailers and over 1,800 distributors while increasing its e-commerce and D2C initiatives. The company both launched seven own storefronts and established essential retail relationships with top retail networks to increase its physical presence in stores.

Ravi Agarwal, Managing Director stated that, “We have built a solid foundation by delivering quality, affordability, and trust. Now, with scale, visibility, and sharper execution, we are confident not only in growing bigger but also in becoming a more beloved brand across India. Over the past two years, we have nearly doubled our revenue annually. Looking ahead to FY26, we are targeting another Rs.500+ Cr in incremental sales to what was achieved in FY25, continuing its momentum and aiming to cross Rs.1,500 crore in topline revenue and a Rs.50 crore PAT for FY26, with a Rs.100 crore investment plan for capacity expansion, product development, and market outreach. FY26 is expected to mark a return to stronger net profitability with improved operational efficiencies.”

The 'Make in India' vision drives Cellecor's expansion by investing heavily into local production combined with R&D and a variety of products that include Air Conditioners, Coolers, Geysers, Refrigerators, Heaters, Smartphones and Laptops. Cellecor has moved past its steady growth phase to develop a modern brand image through celebrity endorsements with Kareena Kapoor and Varun Dhawan along with Varun Bhatia and launching marketing efforts through social media platforms. Cellecor has 600+ SKUs distributed across 28 states together with 2 UTs as it establishes itself as a leading domestic brand for electronics and smart living solutions.

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