Naugaon Set to Become the Next Hotspot for Weekend Homes

In an exclusive interaction with Homes India, Ankit Kansal, MD, Axon Developers shares his insights on how Naugaon is emerging as the next hotspot for serene weekend homes and highlight how this rising destination reflects a new era of thoughtful, lifestyle-driven real estate choices.

Ankit is an experienced entrepreneur with a demonstrated history of running successful businesses in varied segments like real estate, buying houses, exports, retail, home textiles & home fragrances.

Naugaon is a peaceful, tranquil and scenic small town located just 34 kms from the Alwar city in the state of Rajasthan. It is known for grassy hilly terrains, proximity to the Aravalli and a serene environ perfect to relax & rejuvenate. The famous Sariska nature reserve is also at a comfortable ~ 2 hrs drive.

Just situated in the backyards of NCR, it offers a perfect recipe to develop weekend home destinations, second home communities and farmstay styled immersive living prioritizing health, wellness and authenticity. Its natural beauties and slow-paced lifestyle are perfect for someone who would like to enjoy quite weekend, refreshing air and verdant views.

After the opening of the Delhi Mumbai Expressway, it will take just ~ 60 mins to reach Naugaon from Gurgaon. The expressway and a host of other roadways also connect Naugaon seamlessly with other major satellite towns in NCR and wider regions such as Noida, Faridabad, Palwal, etc. This is further bringing spotlight on Naugaon as a desirable destination for curated living.

A Thriving Farmstay Gateway

Naugaon located in close proximity to NCR is slowly transforming into a thriving farmstay and farmhouse destination, attracting both, quick weekend gateways as well as long staycations. In a time when most of the cities in NCR are marred with hectic lifestyles and rising levels of pollution, Naugaon can offer a very nature-centric living experience, wellness-driven and sustainable living to the residents of NCR.

Delhi NCR has an average Air Quality Index of around 300. In contrast, Naugaon has an average AQI of 30- 40, making it a perfect escape haven with cleaner air, water and environs.

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Naugaon can be a perfect destination to develop curated farmhouse style hospitality offering peaceful weekend retreats, short overhauls and workcations. It can also be prolific ground for farmstay investments, yoga & spiritual retreats, corporate outings, multi-generational family get togethers, destination weddings & anniversaries, and much more.

Whether a short-haul tourist or a long-term vacationer, staying in Naugaon can open one to a host of activities encompassing organic farming, dairies, poultries, farm-to-table eating, etc. Likewise, it can also be perfect retreat to enjoy nature walks, trekking in the Aravalli and learn about local culture and cuisines.

Meanwhile, its potential for a more mature permanent living destination can’t be completely ignored. In a time, when remote working is becoming more than just a fad, serviced farmstays in Naugaon can be perfect spot for permanent shifting or long vacations. It can be a perfect ground for corporate, IT professionals, entrepreneurs, creative folks to permanently shift and indulge in a no-distraction living and strike the right work-life balance. After the Delhi-Alwar RRTS will become fully functional in 2031, the trend of permanent shifting in Naugaon can further pick up on account of seamless commuting.

Luxury will meet smart investments

Naugaon will offer lucrative opportunities for investors & land buyers planning to buy weekend farmstay or long-term investment farmlands. It will play a pivotal role in India’s branded farmstay market, especially Rajasthan real estate growth, that is pegged at around Inr 16,000 crores.

As per the study by Axon at present the organized farmstay market in Naugaon is close to 1200 acres with a total unit of around 2,800 units. Value wise it is estimated to be currently worth ~ 3950 crores, which means almost a quarter of India’s organized farmstay market. The total market size can reach Inr 15,800 cores, assuming the national CAGR of organized farmstays, which is around ~ 41 percent.

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As demand for curated farmhouse style living is gaining prominence, Naugaon located in the backyards of NCR will naturally gain attention of homebuyers & investors who would like to live a healthy lifestyle alongside aiming long-term investments. Plenty of options are available ranging from 0.25 acres/ 0.5 acres to larger plot sizes of around 5-10 acres, which can give flexibility to discerning buyers. While one can buy branded plots, there are also options to own large farmlands and customize it as per individual requirements.