
Home décor and lifestyle brand The Artment has raised ₹10 crore in a Pre-Series A funding round led by Inflection Point Ventures (IPV). The round also saw participation from the Siyaram Family Office, ESV, and Capitar Ventures.
Founded in 2019 by Aditya Agarwal and Aanchal Agarwal, The Artment uses a data-driven design approach through its in-house platform, Art Lab.
The company currently records a monthly recurring revenue of about ₹5 crore, with a repeat customer rate of 20%.
The new funds will be used to expand product categories, strengthen design and data infrastructure, and widen its retail and online presence. The company sources products from craft clusters across Moradabad, Khurja, Firozabad, and Jodhpur.
Key Highlights
Vinay Bansal, founder and CEO of IPV, said the investment reflects the shift toward premium and design-focused home products in India. “Consumers are increasingly choosing high-quality, aesthetic products at fair prices. The Artment is well-placed to serve this market,” he said.
According to the founders, the funding will help accelerate product launches and deepen customer engagement. The company aims to reach an annual recurring revenue (ARR) of ₹100 crore within six months.
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The Artment’s latest round highlights growing investor interest in premium D2C lifestyle brands, as demand rises for differentiated products blending design, affordability, and craftsmanship.
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