TreeHouse Hotels Plans Brownfield Project in UP

TreeHouse Hotels & Resorts has announced the initiation of a new brownfield hospitality project located in Moradabad, Uttar Pradesh, representing a strategic move in its efforts to expand within emerging travel markets.

Moradabad, often referred to as the “Brass City of India,” is increasingly recognized as an important center for both business and leisure travel. This development fits well within the company’s expanding portfolio. The planned hotel will consist of more than 60 rooms and is designed as a modern full-service facility aimed at addressing the changing requirements of contemporary travelers.

Key Highlights

• TreeHouse Hotels launches brownfield project in Moradabad
• 60+ key hotel targets business and leisure demand
• Expansion focuses on high-growth tier-II city markets

This will be placed on combining functionality with regional relevance and essential amenities to serve business travelers, social gatherings such as weddings, and leisure visitors.

Facilities offered will include guest rooms and suites, an all-day dining restaurant, banquet spaces, a rooftop casual bar, meeting and event venues, along with wellness features. This project intends to respond to the growing need for quality hospitality infrastructure in tier-II cities, while prioritizing operational efficiency and consistent service quality.

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Jayant Singh, Managing Partner, TreeHouse Hotels & Resorts, commenting on the project, underscored the brand’s strategy of targeting high-growth markets where organized hospitality options remain limited. He noted that the Moradabad hotel corresponds with TreeHouse’s mission to provide dependable and customer-focused experiences.

Additionally, this initiative represents the first hospitality investment for the property owner, Khan, who highlighted alignment with TreeHouse’s values and operational methods as significant reasons for choosing to collaborate.