Raymond Realty Launches Ultra-Luxury Invictus by GS in BKC

Raymond Realty, one of India’s fastest-growing real estate developers, has made a major entry into the Mumbai Metropolitan Region (MMR) luxury market with the launch of Invictus by GS, BKC, a landmark 2-acre redevelopment project.

The launch strengthens the company’s expansion beyond Thane, where its projects TenX Habitat and The Address by GS set new benchmarks for delivery and quality.

Invictus by GS, BKC will feature 6 residential towers with 23 habitable floors and 4 basements, integrating IGBC-aligned eco-responsible design.

Key Highlights

• Raymond Realty launches ultra-luxury Invictus by GS in BKC with 6 towers and 30+ amenities
• JDA-led expansion spans Bandra, Mahim, Sion, and Wadala with Rs. 14,000 crore GDV
• JDAs expected to drive 50 percent of annual pre-sales by FY28 as the firm scales across MMR

Its prime location provides exceptional accessibility across Mumbai: 5 minutes from Jio World Drive, 8 minutes from the Bandra-Worli Sea Link, and 15 minutes from the airport. The project also offers 30+ luxury lifestyle amenities, including a curated sky lounge, immersive recreational zones, and a skyline-facing 38-metre pool. Integrated high-street retail further enhances the development’s appeal to ultra-luxury homebuyers.

Since 2019, Raymond Realty has scaled rapidly to become a top 5 developer in MMR, driven by its execution-led approach — illustrated by delivering TenX Habitat two years early. This expansion coincides with a structural market shift from aspirational to premium and luxury housing, pushing the company toward larger, amenity-rich residences.

Speaking about this strategic launch, Harmohan Sahni, CEO, Raymond Realty, said, “The launch of Invictus by GS, BKC is a strategic milestone that marks our structural pivot into the ultra-luxury segment, unlocking a revenue potential of over Rs. 2,000 Crore from this project alone. This development serves as the cornerstone of our Rs. 14,000 Crore JDA portfolio and is a critical accelerator towards our Rs. 4,000 Crore annual topline target. By combining Raymond’s legacy of trust with design-led excellence in BKC, we are not just building exclusive ecosystems, but aggressively expanding our footprint to ensure 50 percent of our future growth stems from such high-value projects by FY28.”

Also Read: Raymond Realty to Launch Rs. 14,000 Cr Projects Post-Demerger

The launch forms part of Raymond’s asset-light Joint Development Agreement (JDA) strategy, with six JDAs already signed across Bandra, Mahim, Sion, and Wadala, representing a combined Gross Development Value (GDV) of Rs. 14,000 crore.