Pacific Mall Invests in Experiential Retail with Upgraded 49,000 sq ft

Pacific Mall, Tagore Garden has re-launched its upgraded PVR Cinemas in a joint initiative with PVR, further strengthening its position as a key entertainment-led retail destination in West Delhi.

Spread across a total area of 49,284 sq ft, the revamped multiplex features six screens with a total seating capacity of 1,014 seats.

The upgraded cinema has been designed to deliver a premium movie-going experience, with advanced projection systems, immersive sound technologies, enhanced seating comfort, and optimised layouts.

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The redesign also includes refurbished foyers to streamline audience movement, improve dwell time, and enhance overall consumer engagement. The re-launch aligns with the broader premiumisation trend in urban retail, where malls are increasingly focusing on experience-driven formats to drive footfalls and boost tenant performance.

In addition to upgraded screen technologies and seating configurations, the cinema now offers an enhanced food and beverage portfolio aimed at increasing per-visitor spends and catering to evolving consumer preferences.

Ticket prices at the re-launched PVR Cinemas range from ₹149 to ₹1,500, depending on screen format, seating category, show timings, and film releases, reflecting a differentiated pricing strategy that balances accessibility with premium offerings.

Commenting on the development, Abhishek Bansal, Managing Director, Pacific Group, said, “Entertainment anchors play a critical role in shaping mall performance and consumer engagement. The re-launch of PVR Cinemas at our Pacific Mall, Tagore Garden is part of our ongoing effort to strengthen the mall’s experiential offerings, drive footfalls, and create long-term value for both consumers and retail partners.”

Located in one of West Delhi’s prominent retail hubs, Pacific Mall, Tagore Garden draws significant footfalls from surrounding residential neighbourhoods and commercial catchments. The upgraded PVR Cinemas is expected to further enhance the mall’s positioning as a lifestyle and entertainment destination, while supporting overall tenant sales through increased dwell time and repeat visits.

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The move underlines the collaborative approach between Pacific Mall and PVR in continuously upgrading entertainment infrastructure to meet rising consumer expectations in India’s evolving urban retail landscape.