ITC Hotels to Launch Storii Resort in Wayanad, Kerala

ITC Hotels has announced a strategic partnership with Silvercastle Holidays and Resorts (India) to launch Storii by ITC Hotels Wayanad Silverwoods.

This 62-room property located beside the scenic Banasura Sagar Dam in Kerala. This collaboration marks the Storii brand’s debut in Kerala, further strengthening ITC Hotels’ presence in the state, which now has three projects in the pipeline. The resort, currently known as Wayanad Silverwoods, will undergo extensive renovation before being rebranded and reopened under the Storii portfolio. Storii is ITC Hotels’ experiential brand, designed to offer intimate stays in unique destinations, blending local culture with modern hospitality.

Key Highlights

• ITC Hotels to launch Storii Wayanad Silverwoods with 62 rooms
• Resort to undergo renovation before reopening under Storii brand
• Marks Storii’s debut in Kerala and ITC’s growing state footprint.

Highlighting Kerala’s growing tourism appeal, Anil Chadha, Managing Director, ITC Hotels, emphasized the state’s diverse landscapes and cultural richness as a key draw for travelers. “We are thrilled about our partnership with Silvercastle Holidays and Resorts and look forward to adding this experience to our Brand Storii’s portfolio,” he said.

With this addition, ITC Hotels continues to expand its luxury and experiential portfolio, while adhering to its sustainability-driven ethos. The company currently operates over 140 hotels across 90 destinations in India under six distinct brands.

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The new property in Wayanad is expected to boost Kerala’s luxury tourism landscape, offering travelers premium accommodations with proximity to nature, cultural richness, and world-class hospitality.