Great Value Realty Launches Rs. 600 Cr Luxury Towers in Noida

Great Value Realty, a Noida-based real estate developer, has launched Ekanam, a Rs. 600 crore luxury residential project in Sector 107, Noida, featuring three 46-storey towers.

The RERA-approved development spans 2 million sq ft and includes 280 ultra-premium apartments offering 3 and 4 BHK configurations ranging from 3,525 to 5,525 sq ft, with starting prices from Rs. 7 crore.

Designed by global architecture firm Benoy and supported by leading Indian and international consultants, the project has begun construction and is targeted for completion by 2030.

Key Highlights

• Great Value Realty launches Rs. 600 crore luxury project Ekanam in Sector 107, Noida
• Three 46-floor towers with 280 high-end residences and 1,00,000 sq ft amenities
• NCR leads India with 19 percent YoY price growth amid rising luxury housing demand

Ekanam will offer more than 1,00,000 sq ft of luxury amenities, including a nature-inspired clubhouse conceptualised by Confluence Consultancy, spa and wellness zones, an art lounge, a sports bar, and a range of curated lifestyle experiences. A highlight of the project is its 40th-floor infinity pool, claimed to be the highest in Noida, offering expansive city views. The developer has allocated 4 acres from its 20-acre land parcel exclusively for this project.

The launch comes amid a strong surge in Noida’s luxury housing market, with major developers like CRC Group and M3M India announcing large-scale premium projects. CRC’s Rs. 1,500 crore project, The Peridona, will comprise 341 luxury units across 42-storey towers, while M3M India is investing Rs. 2,100 crore in an ultra-luxury development in partnership with global luxury brand Jacob & Co.

Payas Agarwal, director, Great Value Realty, said, “The launch of Ekanam marks a defining moment for all of us at Great Value Realty. It embodies our vision to create living spaces that go beyond luxury, where architecture and nature exist in perfect balance.”

Also Read: Great Value Realty Launches Ekanam, Noida's Ultra-Luxury Icon

India’s housing market continues to remain resilient, with Q3 2025 sales across top eight cities reaching 87,603 units, a 1 percent YoY increase. Prices rose in all major markets, with NCR leading at 19 percent YoY, reflecting robust demand for premium and luxury homes.