BWH Hotels Signs Best Western Property in Mathura

BWH Hotels has declared that it has signed a new Best Western hotel in Mathra, Uttar Pradesh as part of its further expansion in major pilgrimage sites in India.

The hotel will be launched in the fourth quarter of 2027, which will strengthen the presence of the group in major spiritual destinations such as Vrindavan, Katra, Amritsar, Ayodhya, Tirupati and Prayagraj. With year-round pilgrim inflow, improving infrastructure, Mathura is the city with deep-rooted cultural and religious value, which continues to experience robust tourism growth.

Key Highlights

• BWH Hotels signs Best Western hotel in Mathura, opening by Q4 2027.
• Project targets rising demand in India’s growing pilgrimage tourism market.
• Hotel to offer 72 rooms with modern amenities and facilities.

The emerging connectivity and the growing number of visitors entering the city provide an opportunity to consider branded hospitality projects and make the city a good prospective market to international hotel chains.

The next Best Western hotel will have 72 designed guestrooms, serving business leisure and pilgrims that require comfort and convenience. The hotel will also have wide facilities like all day dining restaurant and bar, banquet and meeting area, and swimming pool which will provide all round hospitality.

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According to Atul Jain, Chief Operating Officer, BWH Hotels South Asia, the signing will conform to the strategy of the company to grow to spiritual destinations of high growth. He stressed that the project should provide the global standards of service delivery with a powerful market entry with the help of the step-by-step development strategy.

The owner of the property, Rahul Agrawal, pointed out that the collaboration with Best Western will improve the hospitality environment in Mathura providing it with modern facilities and professional service standards according to the changing expectations of the travelers.