Redefining Luxury: Guest Experience Trends Reshaping Resorts

In an exclusive interview with Jaipriya K S, Assistant Editor at Homes India, Amit Kumar, CMO at TGI Hotels, shares his insightful perspectives on how guest experience trends are shaping the future of luxury resorts.

With over 20 years of experience in hospitality, Amit blends creativity, data, and empathy to build brands with heart. He has crafted stories that turn guests into lifelong loyalists. He champions people-first branding, honest marketing, and cultures that empower teams to excel. Known for his pre-opening expertise and strategic execution, he thrives on meaningful relationships and growth.

How is the definition of luxury travel evolving, and what guest experience trends are reshaping the future of premium resorts?

Luxury travel today is no longer just about stylish rooms or big amenities. Guests are looking for experiences that feel personal, meaningful, and genuinely authentic. Wellness, mindful travel, smart conveniences, and local cultural touches are all shaping how premium resorts evolve. At TGI Hotels, we notice guests leaning toward comfort, warmth, and experiences that feel real and relevant to their lifestyle. This evolution is reshaping the new era of luxury travel experiences in premium hospitality.

 What role does hyper-personalization play in elevating luxury guest experiences, and how are leading resorts using data to deliver it?

Hyper-personalization has become a core expectation in the luxury space. Many leading resorts use guest preferences and behaviour insights to anticipate what guests may want and create experiences that feel genuinely tailored. At TGI Hotels, we follow the same mindset. We pay attention to guest cues and past stays so we can add small, thoughtful touches, and personalized resort stays - like their preferred room setup, food choices, or personalized suggestions. These simple details often end up making the stay feel more special.

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How are wellness-focused and holistic lifestyle offerings becoming core to the modern luxury resort experience?

Wellness has moved from being an add-on to something guests actively look for when choosing a resort. People want spaces where they can slow down, recharge, and feel good—whether it’s through spa therapies, outdoor activities, healthier food choices, or calming, comfortable surroundings. At TGI Hotels, we’ve been strengthening our holistic wellness retreats to make sure guests leave feeling refreshed and balanced

Which emerging technologies, like AI concierge, VR previews, and digital twins, are transforming contactless yet high-touch luxury service?

Technology is helping the industry deliver high-touch service without intruding on a guest’s privacy. AI concierge services offer instant, personalized assistance; VR previews help guests make more informed choices before booking; and digital twin technology supports smoother operations behind the scenes. As these tools evolve, we are gradually integrating them across TGI Hotels to enhance convenience while keeping the human warmth intact.

Hyper-personalization has become a core expectation in the luxury space. Many leading resorts use guest preferences and behavior insights to anticipate what guests may want and create experiences that feel genuinely tailored.

How can resorts create meaningful cultural immersion and authentic storytelling to attract global high-net-worth guests?

Today’s high-net-worth guests look for more than comfort; they want to feel a sense of connection to the place they’re visiting. Resorts can create that through genuine cultural experiences, local partnerships, and storytelling that reflect the destination’s heritage. We focus on highlighting local flavours, traditions, and experiences in a way that feels natural and honest. When guests sense that authenticity, it leaves a stronger impression and makes their stay truly memorable.

What future trends will define ultra-luxury hospitality over the next decade, from experiential stays to curated exclusivity?

Going forward, luxury will be defined by experiences that feel personal, private, and transformative. We’ll see more experiential stays, curated access, wellness-driven journeys, and a continued shift toward sustainable luxury. Guests will expect privacy without isolation, exclusivity without excess, and technology that enhances service discreetly. At TGI Hotels, we’re preparing for this shift for the future of luxury hospitality by focusing on comfort, thoughtful service, and experiences that build deeper guest connections.