Anil Jakhar
Founder
India’s real estate market is undergoing a digital transformation as buyers increasingly prefer virtual-first discovery. Today, buyers explore 360° tours together before shortlisting. Furthermore, NRIs and outstation buyers complete transactions remotely and developers demand analytics to understand buyer behavior down to the level of individual units and rooms.
This shift has created both opportunities and new challenges for the virtual services segment. Slow internet speeds make seamless viewing difficult, lead leakage prevents timely follow-up, and trust concerns limit adoption.
These hurdles have slowed many providers, but Kuva VR Studios has built its platform to address them head-on. By using compressed media with progressive loading, it ensures smooth tours even on 4G networks. Its CRM and WhatsApp integrations eliminate lead loss by giving sales teams instant buyer insights.
To reinforce trust, every tour carries watermarks, date stamps and geotags. In this way, the studio is positioned not just as a technology vendor but as a proptech partner bridging the gap between digital discovery and confident decision-making in Indian real estate.
A Robust Founding Vision
The idea for Kuva VR Studios emerged when Anil Jakhar, Founder at Kuva VR, noticed developers spending crores on sample flats and mock-ups, yet buyers still struggled to visualize the actual property. This gap inspired the concept of creating a permanent, digital and interactive show-flat that could offer a more immersive, cost-effective, and accessible way to experience real estate.
“Our core mission is to make property discovery as transparent as an on-site visit while saving cost and time”, states Anil Jakhar, Founder, Kuva VR Studios.
An All-encompassing Solution Deliverability
The studio offers a full suite of digital solutions for real estate. Its services include 360° virtual tours and VR walkthroughs that provide a room-by-room experience of flats, villas or offices, along with drone cinematics and launch films designed for project and township marketing. Buyers can explore properties through interactive floor plans and unit selectors that filter by price, size, or availability. Additionally, the studio also creates NFC and QR marketing kits where a single tap on a brochure, standee or card opens the property tour. To drive sales efficiency, it integrates lead analytics with CRM systems allowing developers to track buyer interest and convert faster.
Today, Kuva VR Studios customizes its virtual tours to match the needs of different real estate segments. For luxury housing, it delivers premium visuals with detail zoom, mood lighting and concierge contact. For affordable housing, it focuses on fast-loading tours with EMI and price cards alongside location highlights. Adding to this, for townships and plotted projects, it uses drone overviews, amenity maps and plot navigation. For commercial spaces, it provides leasing details, signage mockups and footfall flow simulations.
Distinctive Edge
Kuva VR Studios goes far beyond basic 360° photos by delivering a complete end-to-end solution that includes capture, hosting and analytics. Its platform is built with sales-focused features such as CTAs, WhatsApp sharing and CRM hooks, while being optimized for low bandwidth to suit Indian conditions. Developers also benefit from full white-label options, hosting tours under their own brand and domain.
Our core mission is to make property discovery as transparent as an on-site visit while saving cost and time
This approach has translated into measurable business outcomes for clients. Developers report 30– 40 percent fewer physical site visits per deal as buyers shortlist online, along with 20–25 percent faster sales cycles as families and NRIs approve remotely. Overseas conversions have risen as NRIs gain confidence to book without visiting and marketing ROI has improved as a single link works seamlessly across portals, hoardings, QR cards and WhatsApp.
The studio’s innovation and impact has earned it recognition at regional real estate expos, collaborations with leading developers and features in the press. However, the strongest validation comes from its long-term repeat business with satisfied clients.
A Robust Future Roadmap
Kuva VR Studios aims to drive the future of real estate with AI-driven personalization that suggests units based on buyer preferences, end-to-end digital booking from 360° viewing to EMI calculation to booking intent and advanced analytics dashboards that help developers measure ROI for every campaign. The studio also plans city-wise channel partnerships for faster scaling and local support along with expansion into commercial real estate including malls, offices and co-working spaces. These goals will be achieved through quarterly product upgrades, partner training and SLA-driven client support.
Testimonials
The virtual tour helped us close deals with NRIs without a second visit.
Sales cabins use the interactive floor plan daily queries reduced, bookings increased.
One QR code on the site hoarding gave us thousands of virtual visitors.
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