Omaxe Appoints Harmanpreet Kaur as Brand Ambassador

Real estate developer Omaxe has announced Indian women’s cricket team captain Harmanpreet Kaur as its new brand ambassador, marking a strategic partnership that underscores the company’s commitment to sports development and women empowerment.

Omaxe stated that this collaboration aligns with its broader mission of supporting sporting excellence through quality infrastructure and inclusive initiatives.

The announcement follows India’s historic ICC Women’s World Cup win, where the team secured its maiden title with a 52-run victory over South Africa on November 2.

Key Highlights

• Omaxe appoints Harmanpreet Kaur as brand ambassador for sports initiatives
• Partnership focuses on women empowerment and grassroots athlete development
• Builds on “The Omaxe State” project promoting sport, leisure, and culture

The association builds upon Omaxe’s flagship project, The Omaxe State, launched last year as a premier destination for sport, leisure, and culture. Through this partnership, Omaxe and Kaur aim to launch athlete development programs, community outreach activities, and grassroots initiatives that encourage participation in sports, particularly among women.

“Being from Punjab, I have always felt a deep connection to the spirit of its people and the places that shape us. Omaxe’s presence in Punjab and its vision for creating world-class infrastructure give me great hope for communities and especially for the young generation. I am proud to join Omaxe as its Brand Ambassador and to stand with a company that believes in empowering youth, strengthening communities, and building facilities that inspire dreams and turn them into achievements,” said Harmanpreet Kaur in a statement.

“This partnership is about creating platforms that broaden access to sport, encourage greater participation of women in athletics, and strengthen local economies. One of the landmark outcomes of this vision will be the delivery of a new international-standard cricket stadium in the national capital after more than 140 years, a milestone for the city and for Indian sport,” said Mohit Goel, Managing Director, Omaxe.

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The collaboration will also include awareness campaigns promoting sports as a viable career option and as a means of empowerment and livelihood creation. By leveraging Kaur’s leadership and influence, Omaxe seeks to inspire the next generation of athletes while advancing its vision of creating sustainable, talent-nurturing infrastructure across India.