Chattels Design: Creating Value with Bespoke, Experience-Driven Spaces

Rather than forcing templates and choosing standardized designs, the team carves out the time to listen to the clients first, and then come up with designs that perfectly encapsulate every need and aspiration.

With its experience centers, the firm gives clients a taste of their life within a Chattel’s designed space, taking the first step towards creating designs that inspire. Aligned with its professional and transparent culture, the firm leverages an in-house SaaS based platform that offers clients real-time visibility, site approvals, and more. With this holistic view, Chattels Design is chasing its passion for design, transforming empty space into vibrant havens.

From Contemporary Layouts To Cozy Corners

Today, home owners seek beautiful yet functional and smart spaces that are personalized to effortlessly accommodate their lifestyle. Design trends today feature minimal concepts, hidden storage for a sleek look, earthy textures, sustainable materials, and home automation features. A strong interest in warm and neutral tones that leave room for flexible styling, fluted panels, stone texture, and open kitchen layouts, is currently shaping the overall designing sector. Within these style formats, the opportunity to customize is immense, and Chattels Design leverages every opportunity to make every space, new

“No two spaces are the same. Our design philosophy revolves around it, and we ensure that no two homes ever feel the same. We have designed over 100 homes in a single society, juggling different budgets and design expectations, and ensured no house resembles another, and is truly and deeply personalized”, adds Itisha.

Balancing different materials, designs, and textures with varied budgets, the firm ensures every client gets a remarkable output for their investment. Through focused understanding of their unique lifestyles, the team focuses on smart materials selection to thoughtfully plan aesthetics balanced with functionality to create the ideal spatial balance.

Going beyond clean finishes, the firm focuses on the relevance of the design, learning their clients’ cultural backgrounds and daily lifestyle needs to identify space utilization requirements. From focusing on greater storage for joint families to creating more open layouts for young couples and small families, the team carefully assesses diverse needs to incorporate relevant elements without compromising on style. Whether a family wants a dedicated traditional or spiritual space, a child-friendly home, or a vastu compliant design, Chattels Design brings in its creative flair to achieve the desired results without compromising on the aesthetics.

In modern design, technology plays a vital role, and at Chattels Design, the team’s expertise in blending smart integrations into its design is unmatched. By offering visualizations and a walk-through experience that allows clients to step into their future room before it has even been built, the company makes iterations and modifications based on initial experience possible. Clients can assess designs using VR, and suggest changes in real time before execution, saving precious time and resources. Chattels also facilitates simple smart home automation based on client preferences, from app controlled lighting to motorized blinds, digital door locks, and more, wherever needed by clients.

Crafting a legacy

In a short span, Chattels Design has grown from a passion project into a multi crore venture impacting lives every single day. Through challenging projects like designing an NRI villa with complete coordination remotely executed and every minute detail discussed virtually, and designing over 100 different homes within the same society without any two feeling alike, the company has proved its mettle time and time again. With creativity, flexibility, and a commitment to client satisfaction, Chattels Design has grown into a leading interior design organization. Taking this pace, the company aspires to expand multifold in the coming years.

“A comfort zone is a beautiful place, but nothing grows there. You can choose between two pains: the pain of discipline, and the pain of regret. We choose the pain of discipline as we embark on our growth journey to become India’s most trusted, design-forward interior brand, at which, we are just getting started”, concludes Itisha.

With bright eyes and a fiery passion fueling its efforts, Chattels Design has charted an ambitious future roadmap that focuses on thoughtful yet aggressive expansion and scaling. The company is set to launch a new experience center in Hyderabad, later this year, marking its official geographical rise. The team is excited to take its end-to-end services to new markets while holding true to its values of transparency, quality, and client-centricity. With this step, the team aspires to grow from a current 100 cr organization to a 700-800 cr firm within the next five years.

While chasing its lofty goals, the firm remains committed to continuous innovation in design, stronger tech integrations, and refinement of its in-house production capabilities. With its elaborately holistic initiatives, Chattels Design is on the path to becoming India’s go-to interior brand.