Forum Malls to Launch 14 New Shopping Centres by 2029

Forum Malls, the retail arm of Prestige Group, has announced ambitious plans to nearly double its shopping centre portfolio by launching 14 new malls across India’s major cities by 2029.

The company currently operates 11 malls, including eight in partnership with Nexus, and is focusing expansion efforts on Delhi, Mumbai, Bengaluru, Chennai, and Hyderabad. CEO Muhammad Ali emphasized that tier-I markets remain the primary growth driver, stating that while tier-II cities offer affordability, their spending propensity does not match metropolitan markets.

Key Highlights

• Forum Malls to open 14 new shopping centres across metros by 2029
• India’s first athleisure-focused mall to open near Bengaluru Airport in 2027
• Company projects 15 percent festive season growth, boosts marketing spend

A major highlight of Forum’s strategy is the planned launch of India’s first athleisure-focused mall by 2027, strategically located near Bengaluru’s international airport. The 800,000 sq. ft. project will house global sportswear brands, fitness studios, and lifestyle retailers, capitalizing on the growing demand for health and wellness experiences.

Forum also expects a 15 percent increase in festive season footfall and revenue this October, with 30-40 percent of its annual marketing budget allocated to the crucial October-December shopping period, which traditionally drives a significant share of its yearly sales.

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The expansion reflects Prestige Group’s confidence in the resilience of India’s retail sector and its continued shift toward experiential shopping destinations, particularly in urban markets with higher disposable incomes and brand appetite.