Praneeta Developers: A Steady Journey from Plots to Premium Living

Varthya Devula Nayak
Partner

Hyderabad’s real estate market has grown into one of India’s most active and steady sectors. Once dominated by compact apartments and mid-range housing, the city is now seeing strong interest in gated communities and villas— especially in suburbs like Mokila, where space and convenience come together.

With homebuyers seeking reliability and a clear value, developers are learning that trust, design and delivery on time are more important than ever.

Emerging from this landscape filled with opportunities, Praneeta Developers came into existence in 2018. It was founded with a clear vision, to build planned communities that people could depend on.

Starting with small-scale plotting work, Praneeta Developers has grown into a name linked with thoughtful design and consistent delivery. Its progress has been steadfast, shaped by a simple understanding of what buyers want: quality work and transparent dealings.

Evolving Through Every Acre

The company began with plotted developments covering around fifty to sixty acres across several early projects. Each phase added to its experience in land use and layout design. Encouraged by this, it went on to acquire about seventy acres in Mokila, a fast-growing zone beyond Gachibowli known for its open layout and demand for premium homes.

This move led to its entry into villa construction. One of the first projects in this category featured around forty villas in two and a half acres, completed within eighteen months. 

The project set the pace for the company’s promising approach—careful planning, solid construction, and timely handover.

Today, its major developments such as Praneeta Singapur Town spans across 2 acres with 39 Villas, Amity spans across 6.5 acres with 76 Units, The Patio spans across 20.5 acres with 175 Units, and Santorini spans over 24 acres with 231 Units. These ground-plus-two villas come with lifts, private courtyards, and efficient layouts.

The architecture, designed by a well-known firm with work across Hyderabad and Bengaluru, gives the projects a distinct look and strong functional design. Expanding beyond homes, a new retail project, the Mall of Mokila, is coming up on two acres with six screens and dedicated shopping space.

Redefining Luxury Through Consistency

Varthya Devula Nayak, Partner at Praneeta Developers says, “For us, luxury is not only about space or price but about the value of what is delivered”. Its foundation rests on three basics—good quality, fair pricing, and timely completion. In a market where delays are common, steady progress on every project has helped it gain trust. Customers can see development happening on schedule, which has led to more than sixty percent sales across ongoing projects, with a total value of about ₹1500 crore.

The shift from mid-range layouts to premium villas took time. It had to prove itself in a new segment. But unique floor plans, strategic locations, and a clear construction approach helped it earn the much needed credibility. “Many buyers came after reviewing multiple projects across the city, attracted by the private courtyard designs and the open yet secure layout”, notes Satish.

These developments are supported by Tag Projects, a group of real-estate and finance professionals that works exclusively with the company. Being a development-management partner, Tag Projects handles all phases, including sourcing of land, design supervision, vendor management, marketing, and delivery. This method makes the whole cycle structured and clear so that the developer can concentrate on quality and planning.

  • For us, luxury is not only about space or price but about the value of what is delivered

Continuing the Journey with Clarity

Innovation for the company goes beyond design. It has tied up with a global consulting group to handle financial reviews and compliance. Alongside, it has built its own software systems for CRM, pre-sales, and material tracking, which are now being connected into one platform. This digital structure helps improve coordination between departments and gives real-time updates on progress.

The company is also planning for the next stage of its journey. Plans include projects in retirement housing, tourism-related spaces, and commercial developments. These areas are seen as natural extensions of its residential work and match the growing demand for lifestyle-oriented communities. The goal is not only to expand but to create spaces that support changing needs and comfort at every stage of life.

Through the years, the company’s direction has remained the same that is build well, build honestly, and deliver on time. From small plots to large villas and now toward mixed-use spaces, its path has been clear and consistent. “In a market that often changes pace, Praneeta Developers continues to move with purpose; growing step by step, guided by trust and a steady hand”, Devula Nayak concludes.

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